Cookie Policy

This document contains information about the technologies that enable this Site to achieve the purposes described below. These technologies allow the Owner to collect and save information (for example, through the use of Cookies) or use resources (for example, running a script) on the User’s device when he interacts with this Website.

For the sake of simplicity, these technologies are briefly referred to in this document as “Tracking Tools” unless there is reason to differentiate between them.
For example, although Cookies can be used in both web and mobile browsers, it would be inappropriate to talk about Cookies in the context of applications for mobile devices, since they are Tracking Tools that require the presence of a browser. For this reason, in this document, the term Cookie is only used to specifically denote this specific type of Tracking Tool.

Some of the purposes for which the Tracking Tools are used may also require User consent. If consent is given, it can be freely revoked at any time by following the instructions contained in this document.

This Site uses Tracking Tools managed directly by the Owner (commonly referred to as “first party” Tracking Tools) and Tracking Tools that enable services provided by third parties (commonly referred to as “third party” Tracking Tools). Unless otherwise specified herein, these third parties have access to their respective Tracking Tools.
The duration and expiration of Cookies and other similar Tracking Tools may vary depending on what is defined by the Owner or by each third party provider. Some of them expire at the end of the User’s browsing session.
In addition to what is specified in the description of each of the categories listed below, Users can obtain more detailed and up-to-date information about the duration, as well as any other relevant information – such as the presence of other Tracking Tools – in the privacy policies of their respective third-party providers (through the links provided) or by contacting the Data Controller.

For more information about Californian consumers and their privacy rights, users can consult the privacy policy

This Site uses Cookies commonly known as “technical” or other similar Tracking Tools to carry out activities strictly necessary to ensure the functioning or provision of the Service.

This type of service is functional to the centralized management of the tags or scripts used on this website.

The use of these services involves the flow of User Data through them and, where applicable, their retention.

Google Tag Manager is a tag management service provided by Google LLC or by Google Ireland Limited, depending on how the Data Controller manages data processing.

Personal Data processed: Usage Data and Tracking Tool.

Place of processing: United States – Privacy Policy; Ireland – Privacy Policy .

This Site uses Tracking Tools to provide a personalized user experience, allowing better management of personal settings and interaction with external networks and platforms.

This type of service allows viewing content hosted on external platforms directly from the pages of this Site and interacting with them.
This type of service may still collect data about web traffic related to the pages where the service is installed, even when users are not using it.

Font Awesome is a font style visualization service operated by Fonticons, Inc. that allows this site to integrate such content into its pages.

Personal Data processed: Usage Data and Tracking Tool.

Place of processing: United States – Privacy Policy

Google Fonts is a font style visualization service managed by Google LLC or by Google Ireland Limited, depending on how the Data Controller manages data processing, which allows this Website to integrate such contents into its pages.

Personal Data processed: Usage Data and Tracking Tool.

Place of processing: United States – Privacy Policy; Ireland – Privacy Policy .

This Site uses Tracking Tools to measure traffic and analyze User behavior in order to improve the Service.

The services contained in this section allow the Data Controller to monitor and analyze traffic data and are used to track User behavior.

Google Analytics is a web analysis service provided by Google LLC or by Google Ireland Limited, depending on how the Data Controller manages data processing (“Google”). Google uses the Personal Data collected for the purpose of tracking and examining the use of this Site, compiling reports and sharing them with other services developed by Google.
Google may use Personal Data to contextualize and personalize ads from its own advertising network.

Personal Data processed: Usage Data and Tracking Tool.

Place of processing: United States – Privacy Policy – Opt Out; Ireland – Privacy Policy – Opt-out .

Storage duration:

AMP_TOKEN: 1 hour
_ga: 2 years

• _gac*: 3 meses
• _gat: 1 minuto
• _gid: 1 dia

The services contained in this section allow the Data Controller to monitor and analyze the User’s response, in terms of traffic or behavior, in relation to changes in the structure, text or any other component of this Website.

Google Optimize is an A/B testing service provided by Google LLC or by Google Ireland Limited, depending on how the Data Controller manages data processing, (“Google”).

Google may use Personal Data to contextualize and personalize ads from its advertising network.

Personal Data processed: Usage Data and Tracking Tool.

Place of processing: United States – Privacy Policy; Ireland – Privacy Policy .

Storage duration:

_gaexp: 3 months
_opt_awcid: 1 day
_opt_awgid: 1 day
_opt_awkid: 1 day
_opt_awmid: 1 day
_opt_expid: 10 seconds
_opt_utmc: 1 day

There are several ways to manage preferences related to Tracking Tools and give or withdraw consent where necessary:

Users can manage preferences related to Tracking Tools directly through device settings – for example, they can prevent the use or storage of Tracking Tools.

In addition, whenever the use of the Tracking Tools depends on consent, the User can give or withdraw this consent by setting his preferences in the cookie policy or by updating those preferences through the tracking settings widget, if it is there.

Thanks to browser or device specific functions, it is also possible to remove previously saved tracking tools.

Other Tracking Tools present in the browser’s local memory can be removed by deleting the browsing history.

As for third-party tracking tools, users can manage preferences and withdraw consent by visiting the relevant opt-out link (if available), using the tools described in the third party’s privacy policy, or by contacting the third party directly.

Users can, for example, find information on how to manage cookies in some of the most popular browsers at the following addresses:

Google Chrome
Mozilla Firefox
apple safari
Microsoft Internet Explorer
Microsoft edge
Courageous
Opera

Users may also manage certain tracking tools for mobile applications by disabling them through appropriate device settings, such as mobile advertising settings or settings related to tracking in general (Users may refer to device settings to identify the relevant one).

Notwithstanding the foregoing, Users are informed of the possibility of using the information available at YourOnlineChoices (EU), Network Advertising Initiative (USA) and Digital Advertising Alliance (USA), DAAC (Canada), DDAI (Japan) or other similar services . With these services it is possible to manage the tracking preferences of most advertising tools. The Owner therefore advises Users to use these features in addition to the information provided in this document.

The Digital Advertising Alliance also provides an app called AppChoices that helps users control behavioral advertising on mobile apps.

Users are free to decide whether or not to consent. However, please note that the Tracking Tools allow this Site to provide a better experience and advanced functionality to Users (in accordance with the purposes described in this document). Therefore, in the absence of the User’s consent, the Owner may not be able to provide the related functions.

Heroe’s srl, via Bazzanese 32/7, 40033 Casalecchio di Reno, Bologna ITALY

Owner contact email: contact@heroesbrandusa.com

As the use of third party tracking tools on this website cannot be fully controlled by the owner, any specific reference to third party tracking tools should be considered indicative. For complete information, Users are invited to consult the privacy policy of the respective third-party services listed in this document.

Given the objective complexity of identifying tracking technologies, Users are invited to contact the Data Controller if they wish to receive more information about the use of these technologies on this Website.

Any information that, directly or indirectly, also in connection with any other information, including a personal identification number, makes a natural person identified or identifiable, constitutes personal data.

This is the information automatically collected through this Website (including third-party applications integrated into this Website), including: the IP addresses or domain names of the computers used by the User connecting to this Website, the addresses in URI (Uniform Resource Identifier) , the time of the request, the method used to forward the request to the server, the file size taken in the response, the numeric code that indicates the status of the server’s response (successful, error, etc.) . .) the country of origin, the characteristics of the browser and operating system used by the visitor, the various temporal connotations of the visit (for example, the time spent on each page) and the details of the itinerary followed within the Application, with particular reference to the sequence of pages consulted, parameters relating to the User’s operating system and computer environment.

The natural person to whom the Personal Data refer.

The natural person, legal entity, public administration and any other body that processes personal data on behalf of the Data Controller, as set out in this privacy policy.

The Service provided by this Site as defined in the relative terms (if any) on this site/application.

Unless otherwise specified, any reference to the European Union contained in this document shall be extended to all current member states of the European Union and the European Economic Area.

Cookies are tracking tools consisting of small pieces of data stored in the user’s browser.

By tracking tool we mean any technology – eg. Cookies, unique identifiers, web beacons, embedded scripts, e-tags and fingerprinting – which allow tracking of users, for example by collecting or saving information on the user’s device.

This privacy statement is based on various legislative systems, including articles. 13 and 14 of Regulation (EU) 2016/679.

Unless otherwise specified, this privacy policy applies exclusively to this website.

Last Modified: April 12, 2022

iubenda hosts this content and only collects the Personal Data strictly necessary for its availability.